Our Story

You could say it all started with a lack of chocolate.

As a little girl, Sarah Cressall was inspired by her mum to achieve whatever she put her mind to. For eight-year-old Sarah, this meant more chocolate. Sarah wrote a comic with the superhero helping people escape thanks to a chocolate bar. The lovely people of Cadbury’s sent her a big box of chocolate.  

Sarah learnt the power of believing in yourself and having a goal even when you have no idea how to achieve it! 

From here, Sarah achieved a successful career in management and then decided to pursue her passion for creative activities. She became a designer-maker including commissions for Greenpeace and a mural at Charing-Cross Station. Sarah developed and ran workshops for people with head injuries and disabilities and saw the positive effect of creative activities.

When Sarah became mum to Sam, Ollie and Josh, she recognised the lack of activities that nurtured each child's own individual curiosity. It seemed more about putting information in rather than nurturing what was within to blossom.

Sarah developed the educationally based creative arts and crafts programmes, with the support of her three boys, Sam Ollie and Josh – the chief testers (!), Duncan her husband, and her tech-savvy sister Fran Long.  

This was back in 2002.

It went well and there was more to do. Demand was high so Sarah worked with the British Franchise Association. When Josh started school in 2007, Sarah awarded her first franchise to Louise Radford.  

The demand for creative activities continued to increase year on year. We listened to our customer requests, increased our range of activities and extended our UK coverage. We now provide creative art and craft classes, clubs, parties and events for all ages. 

Sarah, who still loves chocolate, now leads a proactive Creative Hub head office team based at Inspiration House, Creativity Drive, in Exmouth, Devon. Here you will find a sizzling pot of talent, enthusiasm and creativity. We take our fun pretty seriously and are dedicated to high levels of services, research, development, training, ongoing support and health and safety.

We are really proud of our ever-growing family of V.I.P (Very Inspirational People) – Creative Ambassadors, who deliver exceptional creative experiences within their local communities. They’re a pretty amazing team, hardworking, fully trained and DBS checked. Our franchise owners can be found right across the country. They are raring to go with oodles of energy and enthusiasm, armed with paint, glue and eco-glitter to inspire you and your child.

Ideas are the currency of the 21st century and we are doing our very best to ensure we inspire imagination and nurture potential.